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Mother's Day Project 2026

Project type

Mother's Day

Date

April 2026

Location

Auckland

This campaign was born from a quiet, personal transformation.

From the moment of realising that my children are no longer babies —
that they are growing, becoming more independent, and slowly needing me in different ways.

It’s a tender space to be in.

Not a loss… but a shift.

A space where I’ve found myself learning to let go of who I had to be,
while creating room for who I am becoming.

Because even as things change,the love remains — and so does your place within it.​

This offering is a reflection of that “in-between” —This campaign is for that space.
For honouring the mother you have been…
and the woman you are becoming.

"When all is said and done, this is what truly matters..."

"When all is said and done, this is what truly matters..."

© 2022 Lara Jay Fotógrafo

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